Remember: In the Contest, a champion is always worth more in your roster than as 500 Gold in your pocket.
The answer seems simple:
However, if you search the official forums or ask veteran Summoners, you will receive a near-universal warning: how to sell champions on marvel contest of champions
Marvel Contest of Champions (MCOC) is a game of resource management. Between ranking up 7-Stars, awakening 6-Stars, and hoarding Gold for the next big progression title, every resource counts. At some point, every player looks at their roster and asks: "What do I do with all these duplicate 1-Stars, 2-Stars, and useless 3-Stars?" Remember: In the Contest, a champion is always